Bachelor of Science inSport Management
Why Study Sport Management at ORU?
Our Bachelor of Science (B.S.) in Sport Management is designed for students passionate about the dynamic world of sports. This program provides a comprehensive foundation in sport business, equipping you with specialized skills in finance, personnel management, sports law, marketing, and event and facility management. You can further tailor your degree with a concentration in sales & marketing to match your career goals.
Whether you’re aiming to manage teams, organize major sporting events, or market athletic brands, ORU’s sport management degree empowers you to lead with excellence and make a global impact.
Start your journey in sport management at ORU today!
Experience hands-on learning, face-to-face interaction, and vibrant community life
at our main campus. Join live, scheduled classes online with real-time interaction and a structured learning
environment. Access coursework anytime, anywhere—perfect for self-paced learning and flexible schedules.Flexible Study Options
ON CAMPUS
ORU FLEX
ONLINE
Sometimes, we have to take steps to put our prayers into motion. When we act, people hear about it, they know about it, and they’re encouraged by it.
Christine Kam
Texas
This concentration prepares you to manage the day-to-day operations of sports organizations
with an emphasis on data analysis. Students learn facility management, event planning,
and how to apply analytics to improve team and business performance. This concentration focuses on revenue generation and brand promotion in the sports
industry. Students gain expertise in ticket sales, sponsorships, fan engagement, and
digital marketing strategies tailored to sports audiences. This concentration equips students with the communication skills needed for sports
media roles. Coursework includes sports journalism, broadcasting, public relations,
and content creation to effectively cover teams and manage media relationships.Concentrations
Sports Operations and Analytics
Sports Sales and Marketing
Sports Broadcast and Media Relations
Sport Management Courses Offered
As an ORU sport management student, you’ll gain expertise in key areas of the field, including:
- Intro to Sport Management
- Global Perspectives in Sports & Leisure
- Sports Facility & Event Management
- Programming in Sports & Leisure
- Psychology of Human Performance
- Leadership in Sports & Leisure Services
- Legal Aspects of Sports & Leisure
- Internship in Sport Management
Degree Path
Nearly 100% of our full-time, undergraduate residential students receive ORU grants
and scholarships through academic achievement and through ORU’s premier scholarship
opportunity of our Quest Whole Leader Scholarship. Visit our financial aid page to
learn more.Tuition and Scholarships
Careers with a Sport Management Degree
Students in ORU's sport management program are prepared for roles in careers such as:
- Professional Sports
- Olympic & International Sports
- Collegiate Athletics
- Sports Venue Management
- Sports Travel & Tourism Industry
Program Features
At ORU, our sport management faculty brings a wealth of real-world experience to the
classroom, blending academic excellence with professional insight. Our professors
are not only industry experts but also passionate mentors who integrate a Christian
worldview into every aspect of sport management. They are committed to developing
Spirit-empowered leaders ready to make a meaningful impact in the sports industry.MEET YOUR FACULTY
