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Bachelor of Science in
Strategic Media

Under-
graduate
Degree

Bachelor Of Science In Strategic media 

Discover our innovative Bachelor of Science program in Strategic Media at Oral Roberts University, where creativity, collaboration, cutting-edge technology, and digital media intersect. Join a vibrant community of aspiring media professionals, faculty and industry leaders as you engage in hands-on projects. Gain valuable real-world experience through internships and tailor your educational journey to meet your unique career goals. Unleash your creative potential and leverage technology in this dynamic, growing field.

New! Bachelor of Science in Strategic Media

Welcome to Oral Roberts University's Bachelor of Science in Strategic Media program, where tradition meets innovation. Our newly launched, hybrid degree program combines the latest technologies with comprehensive training in media, design, communication, and business. Equipped with these skills, you'll be prepared for careers in brand management, digital media, marketing, and social content creation.

Program Highlights

From day one, you'll dive into hands-on training with state-of-the-art digital tools and creative content design.

Our curriculum includes research, writing, and technology-rich courses in digital design, digital photography, video production, and social content creation.

Advanced coursework focuses on planning and executing impactful campaigns and honing your presentation skills for real-world clients. During your academic journey, you'll complete a 15-week professional internship, gaining valuable industry experience.

Granville, Student-Run Digital Media Agency

In upper-vision classes, you'll be part of Granville, our student-run digital media agency. Here, you’ll manage digital media client accounts and build your creative and media management portfolio. In your senior year, you’ll be part of ORU's National Student Advertising Competition team, competing on a national client brief. As you graduate from the program, these experiences help you meet industry expectations and prepare you for a successful career as God calls and leads you.

Recent grads from ORU are entering national and global careers with such companies as Nike, Target, Warner Brothers and RX Bar, along with national nonprofits and wide-scale ministries. 

Need Help Paying for School? 

You'll build valuable relationships through our program, often leading to campus-based work-study opportunities with groups like Student Association, Athletics, Alumni Relations and Development, Conference and Event Services, and ORU Student Media. Many students also work in part-time positions for Tulsa area organizations or work remotely while enrolled at ORU.

There are also many professional organizations which offer talent/academic scholarships and fellowships. You’ll want to ask your faculty advisor about these.

Explore our program to unlock your potential and become a Holy Spirit-empowered leader, ready to impact the world for Christ.

 

What can I do with a B.S. degree in Strategic Media from ORU?

A degree in Strategic Media offers multiple career paths including:

  • Brand Marketing Manager
  • Digital Content Producer
  • Social Media Manager
  • Nonprofit Development Officer
  • Public Relations Manager
  • Digital Campaign Performance Manager
  • Creative Copywriter
  • Lead-gen Business Developer
  • Digital Account Executive
  • Digital Media Manager
  • Social Media Entrepreneur
  • And so many more!

What are some of the core experiences of this program?

  • Digital Courses in Digital Society, Digital Photography, Field Production
  • Design Courses in Digital Composition, Creative Thinking & Design and Social Media Management
  • Writing Course in Digital Newswriting and Cross-platform Writing
  • Advanced Courses in Strategic Communication Research, Audiences & Analytics, and Campaign Planning
  • Work with Clients and Make Professional Pitches
  • Customizability: Develop your unique skills and abilities and room for a minor program too!
  • Complete a professional internship

 

WHAT MAKES ORU’S B.S. IN STRATEGIC MEDIA PROGRAM STAND OUT?

The changing media landscape requires strategic storytellers, creative thinkers, and media designers to work in business, corporate, nonprofit and ministry organizations to make a positive impact.

Through the philosophy of Whole Person Education, we create an atmosphere of collaboration, nurture imagination and seek the inspiration of the Holy Spirit within the program.

On top of this, you’ll learn directly from faith-grounded professionals who know what it takes to succeed in today’s media-saturated marketplace and learn to lead with purpose.

 

WHAT ABOUT ACCREDITATION?

As a university, we meet the accreditation standards set by the Higher Learning Commission (HLC).

 

ARE THERE SCHOLARSHIPS AVAILABLE?

Nearly 100% of our full-time, undergraduate residential students receive ORU grants and scholarships through academic achievement and through ORU’s premier scholarship opportunity of our Quest Whole Leader Scholarship. To learn more about financial aid, click here.

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