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Bachelor of Science inStrategic Media

 

Why Study Strategic Media at ORU?

Our Bachelor of Science (B.S.) in Strategic Media combines creativity, collaboration, and the latest in digital technology. Work alongside faculty, industry leaders, and fellow students on hands-on projects, gain real-world experience through internships, and shape your education to match your career goals. Explore your creative potential and thrive in this dynamic, fast-growing field.

Start your journey in strategic media at ORU today!

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Flexible Study Options

ON CAMPUS

Experience hands-on learning, face-to-face interaction, and vibrant community life at our main campus.

ORU FLEX

Join live, scheduled classes online with real-time interaction and a structured learning environment.

ONLINE

Access coursework anytime, anywhere—perfect for self-paced learning and flexible schedules.

Portrait Image of Student Desirae Roberts
Leading an advertising campaign team, gaining internship experience before graduation, and managing client projects directly prepared me for my current role as an account coordinator, where I help bring advertising campaigns to life.

Desirae Roberts

Strategic Media 2025 Graduate

 

Strategic Media Courses Offered

As an ORU strategic media student, you’ll gain expertise in key areas of the field through courses and experiences such as:

  • Digital Society
  • Digital Composition
  • Social Media Management
  • Digital Newswriting & Cross-platform Writing
  • Strategic Communication Research
  • Audiences & Analytics
  • Campaign Planning
  • Digital Photography
  • Field Production

 

Degree Path

Tuition and Scholarships

Nearly 100% of our full-time, undergraduate residential students receive ORU grants and scholarships through academic achievement and through ORU’s premier scholarship opportunity of our Quest Whole Leader Scholarship. Visit our financial aid page to learn more.

Explore Tuition & Aid

Careers with a Strategic Media Degree

Strategic Media Careers Example Image

As an ORU strategic media student, you’ll enjoy a career as a:

  • Brand Marketing Manager
  • Digital Content Producer
  • Social Media Manager
  • Nonprofit Fundraising Development Officer
  • Digital Public Relations Specialist
  • Advertising Campaign Performance Manager
  • News Writer or Reporter
  • Lead-gen Business Developer
  • Agency Account Executive
  • Digital Media Manager
  • Social Media Entrepreneur
  • Creative Copywriter

 

 

Program Features

In upper-level courses, you’ll gain hands-on experience through Granville, ORU’s student-run digital media agency, where you'll manage real client accounts and build your professional portfolio. As a senior, you'll compete in the National Student Advertising Competition, working on a national client brief. These experiences prepare you to meet industry standards and launch a successful, purpose-driven career. ORU graduates have gone on to work with leading companies like Nike, Target, Warner Brothers, RX Bar, national nonprofits, and global ministries.

ORU meets the accreditation standards set by the Higher Learning Commission (HLC).

MEET YOUR FACULTY

ORU’s digital media faculty has worked in digital marketing, design, content creation, branding, and media production for top-tier companies and ministries. As mentors, they’re passionate about helping you develop your creative voice, sharpen your technical skills, and grow as a Spirit-empowered media professional.

Get to know your faculty

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